This project has received funding from the European Union’s Seventh Framework Programme for research, technological development and demonstration under grant agreement no 612789

WP5, IMPACT OF CH ON EU ECONOMIC DEVELOPMENT.
LED BY SDU.

This research area aims to:

investigate the potential of CH for economic development in Europe;

deliver insights based on study of examples of use conducted across various cultural institutions, assessment of the potential of the built environment as a CH resource, transnational study of fiscal issues related to CH and analyses of the innovation and experimentation in the digital economy;

pull together the emerging observations, develop standards and guidelines and seek harmonization of best practice.

Its main tasks are:

Task 1: skills and jobs.
This task will explore how old skills in new contexts can generate competitive advantage for the European creative industries;

Task 2: CH and places.
This task will study the place making, promotion and commodification of CH resources.
It includes the analysis of three actual cases of reshaping built environments:

- quarters of the Monastery of the Holy Cross in Rostock,

- the Hamamonou district in Ankara,

- the Empúries archaeological site in Spain;

Task 3: economics of culture and fiscal issues.
This task will provide 1) an economic analysis of the impact of taxation and public-private support on the production, distribution and consumption of CH; 2) an improved understanding of the geography of cultural activities and ways in which fiscal policy can become more efficient in the age of digitization;

Task 4: innovation and experimentation in the Digital Economy.
This task will keep a watching brief over publicly funded projects that seek to transform cultural artefacts and our understanding and experience of CH using new technologies.